Billionaires Row
Serving ultra-luxury residential sales in La Jolla, Billionaires Row needed a presentation suite that matched the sophistication of their clients and properties. Their existing materials lagged in design, tone, and customization. I led a complete redesign of their listing presentation — copy, layout, visuals — with a customizable cover template that allows personalization for each prospective client. The updated presentation more clearly communicates expertise, prestige, and exclusivity, and has improved credibility with high-net-worth clients. Feedback indicates stronger perceived value, and the new materials have become a key tool in winning high-end listings.
copywriting | print marketing